Use AI to Create 30 Days of Social Media Content
A practical guide to creating high value posts in less time
Guide Summary
In this guide we will discuss, how to create social media content in bulk using AI. For the purpose of this exercise we will be using a simple process I developed. The guide assumes you will be using the following tools.
Organization Tool
A spreadsheet / Airtable / or note app of your choice to organize content
For the purpose of this exercise I like using Airtable primarily because you’ll be working with multiple types of content, rows are expandable, and you’re able to store image attachments easily.
The fields of Columns I often use include
Theme | Concept | Caption | Hashtags | Image
Depending on your organizational structure you may want to include fields like status | schedule date | assigned to. To keep yourself organized whenever the AI tool produces an output be sure to store it in the proper field on your sheet or organizational tool.
AI Writing Tool
You have access to an AI writing tool that uses GPT-3 or chat GPT (you can create a free account on Open AI). You can use your AI writing tool of choice but keep in mind the tool should be able to create multiple variations of a concept or prompt. This requirement is critical as the exercise requires that you create content in bulk within a limited period.
We will use this AI tool to produce both concepts and captions.
Midjourney
You have a MidJourney account (You can create a free account to test) then upgrade for about $10 per month. You may use an alternative AI tool)
Midjourney is an AI image generation model wherein users can generate images on Discord. If you do not have a Midjourney account you can create an account for free. To begin with the platform will give you free credits. After which you can purchase a subscribe for around $10 per month.
The Midjourney platform operates completely on Discord. Paid users can create images in private and the platform has a strong community.
Excercise Goal
Let’s do the math for a second.
The total time it will take to complete this exercise once you learn the process is around 1.5 hours
1 theme = 10 concepts = 5 mins.
Each concept will yield = at least 4 creative images = 3 mins. for every concept yields 4 images = 30 mins.
3 mins for every caption set yields 4 captions = 30 mins.
The additional padding is for breaks, thinking, and a few distractions along the way.
At the end of the exercise you should generate about 40 images and captions that are ready to post on social media.
Let’s get started!
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